Every leader wants to be seen as visionary, but how? To be a great visionary leader, you need to get everyone aiming in the right direction, working in lock-step and acting with passion. But if you start offering tired clichés employees will roll their eyes, tune out and think it’s all a bunch of hooey. In this program, we’ll show you a 5-part model to create a vision that is both inspirational and memorable. You’ll move beyond fuzzy and poorly defined visions and learn to sell a vision that balances your unchanging core values with all the turbulence in the outside world. We’ll give you specific examples from visionary companies like Google and the Ritz-Carlton. We’ll show you 3 mistakes that make people ignore your vision. Plus we’ll outline 5 questions that every vision MUST answer and 10 cliché phrases you should NEVER use in a vision. You’ll learn how to use data to justify and clarify your vision and stories to spread it like wildfire. Discover behavioral standards that help keep employees accountable. And learn how to stop focusing only on the daily grind of present-day issues and instead start developing the skills to become forward-looking and visionary.